Brand Expert Remi Rasenberg joins PLV
3 July 2020
Remi Rasenberg, a brand consultant and former advertising / marketing exec at agencies such as Saatchi & Saatchi and BBH, has joined Pilot Lite Ventures as Creative and Marketing Director. During his career, he has helped launch multi-channel campaigns for some of the world’s most recognizable brands including Unilever, Diageo, Audi and Patek Philippe.
environmentlaunchbusiness-readiness simpleroot pulp-technology wair packaging europe commercialisation innovation environment sustainability launch business-readiness pulp-technology packaging simpleroot europe wair plv plv
3 Reasons to Up Your E-Commerce Game
6 July 2020
Shelter-in-place orders issued during the global Covid-19 pandemic have caused a major shift in consumer purchasing behavior: as hospitality/food service and brick-and-mortar retail sales came to standstill, online purchases surged. Although it remains to be seen what will happen post-Covid, we know for certain is that ecommerce is a channel all corporates should be closely looking at - here are 3 reasons why.
Managing your external supply for innovation
14 February 2020
According to McKinsey, to acclerate innovation, more companies are turning to outsiders for help – especially their suppliers. Getting supplier innovation to work means rethinking incentives, relationships and management. Read what they have to say here – and also make sure that if you are attending Future Food-Tech, 19-20 March in San Francisco, that you hear what our CEO Mike Anstey has to say about the matter in his keynote.
Case Study: Pilot Lite Group
Expert Oral Therapy at Home
Pilot Lite has harnessed a pioneering, disruptive and patented hydrodynamic technology from one of the leading global Corporates in Oral Care to develop an advanced water flosser that is twice as effective at removing plaque.
Case Study: Pilot Lite Capital
w'air is a revolutionary, sustainable clothing care system that can remove stains, refresh garments between washes and even deep clean your delicates using just a fraction of the water, energy and detergent of conventional laundry.