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News

Unilever paper-based detergent bottles

Unilever paper-based detergent bottles

10 June 2021

Unilever has revealed the 'world's first' paper-based laundry detergent bottle set to debut in Brazil by early 2022, with an ambition for roll-out in Europe and other countries soon after.

 

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w'air pre-orders go live ahead of June launch

w'air pre-orders go live ahead of June launch

17 May 2021

w'air 3-in-1 sustainable clothing care has officially opened for business and to mark the occasion, it is offering 15% off all UK pre-orders made before midnight on Monday 31 May.

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Castrol Announces Pulpex Partnership

Castrol Announces Pulpex Partnership

5 May 2021

We are delighted to reveal that Castrol has today announced itself as the latest company to join the Pulpex global partner consortium to design paper bottles for use with Castrol’s products.

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Case Studies

Case Study: Pilot Lite Ventures

Hydrodynamic technology that's re-imagining laundry

w'air is a revolutionary, 3-in-1 sustainable clothing care system that can remove stains, refresh garments between washes and even deep clean your delicates using just a fraction of the water, energy and detergent of conventional laundry.                               

 

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Hydrodynamic technology that's re-imagining laundry