The Simple Root launches in the US
28 June 2022
The Simple Root™, a new global plant-based brand backed by Pilot Lite and the multinational McCain Foods company, has announced that it will launch a vegetable-forward line of dips, cream cheese-style spreads and artisan cheese-style spreads in the US this fall.
w'air partners with The Cobblers, USA
23 May 2022
This month, w'air confirmed the announcement that it is partnering with the amazing team The Cobblers Kicks who pride themselves in 'shoe rescue'.
The partnership enables the device to be sold online in the USA as 'the ultimate sneaker cleaning machine'.
New CCO coincides with Booths listing
7 February 2022
February gets off to a strong start for Simply Roasted with the announcement of Rhys Harvey as its Chief Commercial Officer. The news comes as high-end supermarket Booths debuts the range of 'better for you' crisps across all 27 of its retail stores.